Stop Producing Boring Content

February 18, 2015 - Less than a minute read

Tech PR agencies are accustomed to creating regular content for their clients, but they can sometimes get stuck in the rut of focusing on blog posts, ebooks and whitepapers. If you truly want to earn some attention for your client, consider branching out of the content box. Ragan’s PR Daily shares six idea for alternative – and engaging – PR content.

Attention-grabbing headlines make lists work. Any headline that boasts a number of details, secrets, categories or tips will work, because it clearly states what the reader can expect from the article. Consider the headline on this article, for example.

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