Working at a B2B tech PR agency requires a host of skills that might be outside the norm for regular public relations agencies. Among these, of course, is a deep understanding of technology and the ability to foresee how it will change our world. Spark Communications shares the top five traits required to survive in tech PR.
Being able to juggle, understand and communicate such varied themes is a challenge. Here are some top tech PR traits that all PR pros need – from the very greenest graduate to the most frazzled flack.
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