Tech PR agencies have to deal with a lot of misconceptions about their industry, the most ludicrous of which is the “fact” that PR is dead or dying. News flash: It’s not. As with any industry, PR is simply evolving to keep up with modern technology and trends. Naturally, the tools and tactics of yesteryear might not be as effective today.
5WPR shares four must-have skills for a successful PR agency in 2015.
As 2015 is in full swing, many public relations specialists are realizing that they need to update their skill set and services to remain competitive in an intense, crowded market. Here at 5WPR, we recognize the importance of maintaining a cutting edge, contemporary outlook towards the world of public relations. As a result, we’ve integrated numerous new strategies and techniques to ensure that we can offer our clients the most current, relevant services available on the market.
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