It’s no secret that social media has taken off, capturing our society’s utmost attention. Most businesses have taken note, using it to their full advantage. Honestly, it’s a smart move…if it’s done correctly. If your one of the many businesses that has implemented a social media marketing strategy, it would be in your best interest to strengthen those skills, ensuring the outcomes you want. Five exercises that will help you sharpen your marketing moves, revolve around the following subjects: theme and variation, introspective feedback, contrarian role playing, the mock disaster, and crowdsourced posting. Making huge mistakes will only hurt your business tremendously and most likely cause you to fall behind your competitor. You have the ability to sharpen your social media marketing skills; it’s time you do so.
The only way to get better at something is to practice. You can read up on news, take advice from mentors, brainstorm and come up with new strategies, but the only real way to improve your skill set is to put it to use and gain experience. In the social media marketing world, this is difficult; your campaign is a running experiment, forcing you to adapt on the fly and feel the consequences of the harsh lessons you encounter along the way.
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