Written By: Will Kerschbaum via Business2Community
B2B blogging has been one of the most effective inbound marketing tactics for years, and it’s the most popular method among marketers. Blogging is so important, that 76% of B2B marketers planned to produce more blog content in 2016. But not everybody is winning at blogging. Only 42% of B2B marketers say they’re effective at content marketing, including blogging. How come?
With all the plethora of best-practices listicles out there, you’d think most businesses would find blogging to be a cinch. But the fact is, there are plenty of blogging myths that are still alive and well in 2017.
Are you buying into any of these common blogging myths?
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